Threepress shows the potential for e-cookbooks

This is a bit outdated now (only a few months old!) but the fine folks at Threepress shows some of the potential from a cookbook ebook on ibooks.

http://blog.threepress.org/2010/06/24/javascript-and-interactivity-in-ibooks/

I imagine something like this pop up image, working well for how to photos or foreign ingredient shots. It really shows the potential for epub cookbook to outperform a print cookbook, or at least offer something completely different.














You can also do the same thing with text.

This one shows a definition, but it could easily be a mini recipe that's mentioned or instructions that maybe a novice cook might need but a seasoned cook wouldn't. Does this mean we could design epubs in a totally new way, breaking them completely away from the print version? I'd like to think so.